Here's how I cuff the sleeves of this sweater. Fold over once, twice — three or four inches at a time.
The sleeves on this pullover are quite generous in length. Cuffed like this, they end up at just about bracelet length when I let my arms fall to my sides. Just long enough to stay out of the way. I also like the gentle weight of the knit concentrated around the wrist. It's calming how it just barely presses on my arms.
The roll also acts as a buffer from dragging the whole sleeve across different surfaces in the world, picking up unnecessary dirt along the way. Nothing worse than dingy white, it's so hard to get out.
The other thing I really enjoy about cuffing this sweater is how the contrast knit shows alongside the beautiful basketweave entrelac pattern. It's such a simple design but so precisely executed. The yarn the sweater is knit from is soft and structural, casting thousands of its own tiny shadows. Every stitch in relief.
Clothing can be simple but detailed, and it's the simple but detailed garments that I admire the most.